IMBUS — MARKET RESEARCH & INSIGHTS

IMBUS — MARKET RESEARCH & INSIGHTS

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IMBUS

Know exactly what your competitors charge.

Know exactly what your competitors charge.

Know exactly what your competitors charge.

We explore every website and pricing pages in your area to create a ready-to-use benchmarking report — customised for your business

We explore every website and pricing pages in your area to create a ready-to-use benchmarking report — customised for your business

Order Your Report

🧘 Pilates Studio

🧒 Childcare

Memberships

CASUAL RATE · NORTHERN BEACHES NSW

Casual

Class Packs

Memberships

Market median: $191.00

You’re charging $19.00 less than the local median.

You may have room to increase fees without losing enrolments.

Competitor names revealed in your report. ↓ See what’s in the report

COVERAGE

Currently covering Greater Sydney · Melbourne · Brisbane — additional regions available on request.

ONGOING MONITORING

Stay ahead of every reprice.

Quarterly change alerts keep your nominated competitor shortlist current, without repeating the full market scan.

Set up monitoring →

🧘 Pilates Studio

🧒 Childcare

Memberships

PRICE MOVEMENT · Q3 → Q4 2025 · NORTHERN BEACHES NSW

Casual

Class Packs

Memberships

Market median: $38.50

2 of your competitors raised casual prices this quarter. Your rate is now 12% below the new market median.

Competitor names revealed in your report. ↓ See what’s in the report

Without Imbus

• Mystery shopping one venue at a time or relying on out of date AI averages
• Finding out a competitor dropped prices when customers stop coming
• No idea if you’re leaving money on the table or pushing customers away

With Imbus

• Full market picture before your next price review
• Every competitor’s pricing in one place
• Monitoring so you catch the moment a competitor reprices or launches a new offer
• Data-backed decisions your team can act on immediately

“If one pricing decision recaptures a small % of weekly revenue, the research pays for itself.”

“If one pricing decision recaptures a small % of weekly revenue, the research pays for itself.”

HOW IT WORKS

Local market data, without the manual work.

Local market data, without the manual work.

01

Tell us your market

Share your suburb, industry and the area you want to understand.

02

We scan and structure

We capture public pricing, organise it item by item and normalise the comparison.

03

Get your report

Receive a ready-to-use report with pricing ranges, gaps and practical recommendations.

Built for anyone who needs to know their market.

Built for anyone who needs to know their market.

Venue Owners

Reviewing your prices and want to know exactly where you sit in the market before you commit.

New Openings

Launching a venue and need to know what the local market will bear before you set your prices.

Consultants & Advisors

Need real local data to back your recommendations to hospitality and wellness clients.

WHAT YOU GET

Pricing intelligence, done for you.

Pricing intelligence, done for you.

LOCAL BENCHMARKS

Every competitor’s prices in your suburb.

By category, so you can compare your offer with the businesses your customers actually visit.

LOCAL BENCHMARKS

Every competitor’s prices in your suburb.

By category, so you can compare your offer with the businesses your customers actually visit.

SKU LEVEL DETAIL

Individual items and prices.

Not just averages — the exact products, services and menu items shaping your local market.

SKU LEVEL DETAIL

Individual items and prices.

Not just averages — the exact products, services and menu items shaping your local market.

PRICING GAPS FLAGGED

Know where you’re out of step.

Clear flags on where you may be over or underpriced versus the market around you.

PRICING GAPS FLAGGED

Know where you’re out of step.

Clear flags on where you may be over or underpriced versus the market around you.

ONE-OFF REPORT

Get the full market picture.

A complete snapshot of public competitor pricing in your nominated market — structured, comparable and ready to use.

ONGOING MONITORING

Stay across what changes.

We review your nominated shortlist quarterly and flag price changes, new offers, removed tiers and introductory deals since your last report.

Ideal when you know your market and want a practical change-diff report without ordering the full scan again.

Set up monitoring →

See exactly what you’re getting.

See exactly what you’re getting.

A real report, run on a real suburb, with competitor names redacted.

Request a sample →

PRICING REVIEW / SAMPLE

[REDACTED VENUE]

$11.50

[REDACTED VENUE]

$13.00

We cover many industries including these:

Pubs & Bars

Restaurants

Gyms

Yoga

Hair Salons

Day Spas

Skin Clinics

Saunas

🧒 Childcare & Preschools

🦷 Dentists

🩺 Physiotherapy & Allied Health

🐾 Pet Grooming

📚 Tutoring & Education Centres

🏊 Swimming Schools

💅 Nail Salons

🖋️ Tattoo Studios

Imbus was built because we couldn’t find a fast, affordable way to know what the local market was actually charging — not national averages from a Google search, but real prices from the venues your customers walk past every day.

— Imbus, Sydney

Common questions.

Common questions.

Common questions.

ABOUT THE REPORT

What exactly is in the report?

How is this different from just Googling my competitors?

How many competitors will be included?

What if a competitor doesn’t list their prices online?

Will the report include every item on a menu or price list?

ABOUT THE PROCESS

How does it work?

How long does it take?

What format is the report delivered in?

Can I see a sample before I order?

ABOUT PRICING & PLANS

How much does it cost?

Is there an ongoing subscription option?

Do you offer white-label reports for consultants?

ABOUT COVERAGE

What industries do you cover?

What areas do you cover?

Can I request multiple suburbs or a whole region?

Ready to see what your competitors charge?

Ready to see what your competitors charge?

Enquire Now